Funraise has an extensive resource library to support nonprofits in everything they need to do to successfully generate donations and create positive change. Events are integral to this success, but can be difficult and overwhelming to plan. Plan, Raise, Engage: 10-Day Event Strategy Course is an original content suite to help nonprofit organizations plan successful fundraising events.
Through a 10-day email series, participants learn straightforward strategies and tips, including how to develop a budget, select a venue, assemble a team, create a program, and plan marketing. This extensive campaign comprises of 10 long-form emails with corresponding worksheets, a 52-page workbook, a landing page, social media images, display ads, and an informational postcard.
A standalone visual identity was developed for this campaign, featuring original mixed media collaged.
