Plan, Raise, Engage

Plan, Raise, Engage: 10-Day Event Strategy Course is an original content suite to help nonprofit organizations plan successful fundraising events. Through a 10-day email series, participants learned straightforward strategies and tips, including how to develop a budget, select a venue, assemble a team, create a program, and plan marketing. This extensive campaign comprised of 10 long-form emails with corresponding worksheets, a 52-page workbook, a landing page, social media images, display ads, an informational postcard, and original mixed media collages.